
A little over nine months ago, Greg Norman announced the arrival of a new CEO at LIV Golf.
Scott O'Neil's arrival coincided with Norman's stepping down, stating that he would have a different role within LIV, as was to be expected.
In recent months, the new CEO has embarked on and followed a very clear path, marked by some discontinuities compared to his predecessor's management (see the OWGR case, Ed.).
The Great White Shark, for its part, has kept a very low profile.
Until now.
Greg Norman, statements
On Thursday, Norman took to his Instagram profile to announce the end of his relationship with LIV.
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After four unforgettable years, my time at LIV has officially ended, feeling nothing but pride, gratitude, and the culmination of a vision.
Together, we've built a movement that has changed the game of golf globally.
We've created opportunities for both players and fans, expanding the golf ecosystem.
We've brought excitement, innovation, and private investors to the world of golf (including the PGA Tour), repositioning it in the asset classes.
Thank you to everyone who has been part of this journey with me throughout this time. I will always look back on this period with great satisfaction and gratitude.
As for the futurestay tuned. Exciting times are on the horizon. Ready for the next adventure.
And so Norman bids farewell to LIV, with his head held high.
The Australian champion faced the toughest period for the Saudi League: the launch.
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Regardless of his motivations, there's no doubt that his statements reflect the reality: professional golf has changed, some say for the better, others for the worse (as always happens in cases like this).
What are Norman's future plans?
At the moment, his only official role is as an independent member of the Brisbane 2032 Olympic Committee.
However, the former CEO isn't above keeping up with his role as a trailblazer, as demonstrated by the business lunch he attended, held at the Uzbekistan Embassy in Washington, where they discussed golf in all its forms and the possibilities for development in the former Soviet republic.