AEW has become a major financial force for Triller Groupand the numbers prove it.
As part of a wave of overdue SEC filings, Triller Group Inc. quietly revealed in its 2024 annual 10-K that All Elite Wrestling accounted for approximately 24% of the companys consolidated revenue last year. In 2023, AEW represented 19% of Trillers total revenue.
Thats not just a big numberits massive. Trillers total consolidated revenue for 2024 was reported at $27.47 million, meaning AEW alone generated around $6.6 million of that figure. In 2023, when Triller made $54.18 million, AEW contributed an estimated $10.3 million.
AEWs presence on TrillerTV includes the international AEW Plus serviceoffering live streams of Dynamite and Collisionand pay-per-view distribution. While the filings didnt give an explanation for the drop in AEW-related revenue from 2023 to 2024, its worth noting that AEW began expanding digital PPV options during that period. Dynasty in April 2024 marked the debut of AEW PPVs on YouTube and PPV.com, introducing more competition for how and where fans purchased events.
Things evolved even further in 2025. AEW partnered with Prime Video in March, offering pay-per-views in the U.S., U.K., and Canada. By September, HBO Max also became a streaming home for AEW in the U.S. under its Warner Bros. Discovery dealfurther crowding TrillerTVs role in the AEW ecosystem.
Despite the decline, AEW still represented nearly a quarter of Trillers entire 2024 revenuea staggering stat that underscores just how dependent TrillerTVs bottom line has become on one wrestling company.
Should AEW continue splitting digital PPV distribution across platforms, or is it time to centralize again for long-term value? Let us know in the comments.
