WWEs move to Netflix may not be working out the way they hopedat least not when it comes to Monday Night Raw.
According to Dave Meltzer on Wrestling Observer Radio, the streaming giant might already be questioning whether weekly live wrestling fits with the way their platform operates. Viewership has dipped since the switch, and the concerns are growing.
Meltzer pointed out that Netflixs core audience isnt used to live, appointment-based programming like Raw. Instead, users tend to check their algorithm recommendations, not follow a set weekly schedule.
Garrett Gonzales echoed the sentiment, explaining the gap between traditional wrestling TV habits and how Netflix users engage with content.
Meltzer also noted that Netflix has a five-year opt-out clause in their deal with WWE. That means if Raw continues to struggle, the company could walk away in 2029.
In a deeper dive, Meltzer addressed just how cold WWE programming has felt latelyespecially RAWand connected it to both Netflixs platform flaws and audience mismatch.
He also pointed to the disappearance of WWEs older demo:
Gonzales expanded on that by criticizing the platform itself:
Meltzer closed his remarks with a blunt assessment of the broader deal:
With early numbers reportedly far below internal expectations, the streaming experiment is already being viewed in a different light. As the weeks roll on, both WWE and Netflix will be under pressure to show this deal has long-term valueor pivot before its too late.
Please credit Ringside News if you use the above transcript in your publication.
Do you think Raw will survive on Netflix through the full 10-year deal? Please share your thoughts and feedback in the comment section below.
