Fanatics is cooking up something newand so are WWE Tag Team Champions Jimmy and Jey Uso.
As part of its official launch of Fanatics Studios, the company has announced a partnership with WWE to produce an unscripted culinary series starring Jimmy and Jey Uso. According to Sports Business Journal, the series will be distributed through WWEs YouTube and social media platforms, tapping into their massive digital audience.
The show will feature the twin brothers stepping outside the squared circle and into the kitchen, offering fans a new look at the Usos as they explore food, culture, and even a little family historyserved with their trademark charisma. This project marks a major expansion of WWEs content footprint beyond the ring, bringing fan-favorite superstars into new genres and formats.
The series is one of several projects WWE is collaborating on with Fanatics Studios, a newly launched content division born from Fanatics partnership with L.A.-based OBB Media. The studio will be helmed by OBB CEO Michael Ratner and is aiming to produce a wide range of film, TV, and digital content with major partners like ESPN, Fox Sports, LA28, Tom Brady, and MLB. But for wrestling fans, the Usos show is the standout.
Jimmy and Jey Uso have long been two of WWEs most charismatic and decorated performers, and now fans will get a chance to see them in an entirely new lightover meals, not matches.
Would you watch the Usos cook up something outside the ring? What kind of dishes or stories do you hope they bring to the table? Sound off below and let us know what youre hungry for.
