Paul Heyman continues to be a central figure in WWEs storytelling machinetransitioning from Brock Lesnar to Roman Reigns and now appearing alongside Seth Rollins, Bronson Reed, and Bron Breakker. His alignment with top stars often sparks big reactions, but questions remain about whether his involvement adds anything new or just repeats a familiar formula.
Former WWE writer Vince Russo didnt hold back on his podcast RussosBrand.com, accusing WWE of lazy storytelling and slamming Heymans current role. Russo dissected WWEs recent creative decisions, starting with the Bloodline three-way turn involving Heyman, Reigns, and CM Punkclaiming it was executed for the crowd pop without any real follow-through.
From there, Russo took aim at how WWE is slotting Heyman into familiar territory again, pairing him with powerhouse performers instead of doing something fresh. He believes Heymans current trajectory feels like a Bloodline rerun.
Russo even pitched a different angle that could have added real drama to Heymans pairing with Seth Rollins. Instead of casually bringing in Bronson Reed, Russo said the story should have been that Heyman brought Reed in behind Rollins backcausing tension and giving the wise man something to actually work through.
Russo didnt just want to criticizehe laid out a roadmap for what creative storytelling could look like. The question is whether WWE will take that path or keep leaning on nostalgia and recycled formulas.
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Do you think a lot of what WWE is doing with Paul Heyman is the same he did for Bloodline? Please share your thoughts and feedback in the comment section below.
